@anaitashroffadajania I can’t thank u enough for the way u showed up for me for this whole campaign ,giving me immense support and treating Kay beauty as your own. You are Incomparable , simply the best . All my love and respect ✊ ❤️and to the @style.cell team awesome job just incredible 🌟
@kaybykatrina @mynykaa
#ItsKayToBeYou #KayByKatrina #KayXNykaa #MakeupThatKares
When your job entails getting ready for so many events, I can’t explain how I feel today to launch my own beauty brand @kaybykatrina which team Nykaa has made possible and I get to share this with all of you..
@mynykaa
#KayByKatrina #KayXNykaa #MakeupThatKares
Thank you @vogueindia for my first ever cover using Kay Beauty Make up
Look decoded – 👀
Matteinee lip crayon – Scripted
Matte Action Lip Pencil- Unleash
MeStrobe Lip Topper – Cover Girl
High Drama Smokey Kajal for eyelid KohlStar 24 Hour Kajal for lashline
Brow Studio Eyebrow Pencil -Chestnut
Available at nykaa.com from oct 22 💃🏻 @kaybykatrina @mynykaa
Photographed by Greg Swales (@gregswalesart). Styled by Anaita Shroff Adajania (@anaitashroffadajania).
Hair: Yianni Tsapatori (@yiannitsapatori).
Makeup: Daniel Bauer (@danielcbauer).
Set design and props: Bindiya Chhabria (@bindiya01).
Production: Bindiya Chhabria (@bindiya01); Divya Jagwani (@divyajagwani)
Winter is coming❄️🐉 #sundayfunday😎 #awesomethreesome
Get the perfect Kat eye 🐱 👁.. with these incredible Kajal pencils. ✍
The perfect formula, with a matte black finish, long lasting, creamy & most importantly doesn’t irritate the eyes.
So here’s introducing 3 types of Kajals you’ll can create versatile looks with. 🖤
Get My “ Iconic Smokey Eye Look” with High Drama Smokey Kajal
On Andrea (Top) the Ink Artist Gel Kajal
On Priyadarshini (Bottom) KohlStar Kajal Enriched with Chamomile & Ceramide for soothing your eyes
Get your hands on it exclusively on @MyNykaa on 22.10.2019 👈🏼🌟 💃🏻 @kaybykatrina
#CrueltyFree #MakeupThatKares #KayByKatrina #KayXNykaa
Red carpet ready 💃
#VogueWomenOfTheYear
💄- Scripted and Billboard from the MATTEinee Lip Crayon @kaybykatrina
👁 – Iconic Smokey Eye Look with High Drama Smokey Kajal @kaybykatrina
IIFA…… always a night to remember 💃
Can’t wait for all of you to watch it on Colours TV & IIFA Facebook page sunday 8 PM
#IIFA2019 #IIFAAwards
💋❤️
#VogueWomenOfTheYear
💄- Scripted and Billboard from the MATTEinee Lip Crayon @kaybykatrina
👁 – Iconic Smokey Eye Look with High Drama Smokey Kajal @kaybykatrina
Now Shooting 🎬 #sooryavanshi #onset @itsrohitshetty @akshaykumar @karanjohar
I’ve been obsessed with the formula of the MATTEinee Lip Crayons & it’s shades since we developed them! Can’t wait for you to try them out.
Shades from L-R:
Priyadarshini – The After Party
Meeee 😀 – Entourage
Andrea – Just Friends
Exclusively available on @mynykaa on 22.10.2019
@kaybykatrina
#CrueltyFree #MakeupThatKares #KayByKatrina #KayXNykaa
We’re ready for the PRE -ORDER FOR KAY BEAUTY ….now on Nykaa.com ……are you ?💄💋💃🏻
👁 Kajal – High Drama Smokey Kajal by Kay Beauty! on @ranveersingh (Link in Bio)
@kaybykatrina @mynykaa
#KayByKatrina #KayXNykaa
We had this vision together and now it’s finally here. 💃🏻💄Thank you Falguni Nayar, Reena Chhabra and @mynykaa for having faith in Kay Beauty and making this dream a reality ,could not have happened without you .❤️❤️
@kaybykatrina NOW OUT IN STORES AND NYKAA.COM (link in bio)
#KayByKatrina #KayXNykaa #MakeupThatKares #ItsKayToBeYou
Stay Tuned …….. October 22, 2019!
💄💋
@kaybykatrina #KayByKatrina #KayXNykaa
Presenting @kaybykatrina to all of you. It’s truly a dream which has come into existence so beautifully. Thank you to my entire team, Nykaa, Falguni Nayar, Reena Chhabra and everyone for helping me achieve this..so much love to all of you from the bottom of my heart..❤ lastly..always remember, be authentic, be real, be yourself…because #ItsKayToBeYou.
NOW OUT IN STORES AND NYKAA.COM (link in bio) @mynykaa
#KayByKatrina #KayXNykaa #MakeupThatKares
Thank u to all the beautiful women who collaborated with me on this … you are all truly Queens!
@zoieakhtar @anaitashroffadajania @nehwalsaina @therajakumari @kushakapila @jannatzubair29 @urvashi_umrao @andreakevichusa @sanathampi @priyadarshini.96 @anugrahanatarajan @haima_simoes #Nayanthara #Appoorva #Simone
Director : @Sergicastella
Music supervisor: @ankurtewari
Music: @dubsharma
Production house: @cuttingedgepictures
Executive Producer: @Billoosandhu
Producer : @Urshila.purohit
its finallyyyyyyyyyy ready ……… ARRIVING October 22, 2019
Two years ago i dreamt of creating a beauty line ……..So excited to finally share it with you …… can’t wait 💄 💋
And it’s all on @kaybykatrina #kaybykatrina #kayxnykaa
A big big thank you to the gorgeous South Superstar #Nayanthara for coming down to Mumbai in between her hectic schedule to be a part of the Kay Beauty campaign . So generous and gracious 😘……….. forever grateful ❤stay tuned for campaign coming tomorowwwww
@kaybykatrina
#KayByKatrina #KayXNykaa #MakeupThatKares
Watch the world TV premiere of #Bharat tonight at 8 PM on @zeecinema!
@beingsalmankhan @whosunilgrover @apnabhidu @skfilmsofficial #BharatOnZeeCinema #SeeneMeinCinema #ZeeCinema
#Repost • @gqindia Aqua: Water, the essence of life, the bright blue colour, one of the most pressing issues facing our world right now. And the theme for our 11th-anniversary issue.
An actor, a style icon, a dancer and now a businesswoman, with her own beauty brand on the cards, she’s proof that you don’t get to the top without breaking the rules sometimes. #Exclusive #DigitalCover
@katrinakaif #TheAquaIssue #GQ11 #GQGoesAqua #Water #Conservation #ClimateChange #TheAnniversaryIssue #Sustainability #KatrinaKaif #GQAwards #RuleBreaker #BreakTheRules #Bollywood #Entertainer #StyleIcon
Photo: Manasi Sawant
Andddddd …….. introducing the
High Drama Smokey Kajal 👁
An easily blendable, water-proof Kajal that comes with a smudger to perfect that Smokey eye look by yourself
Enriched with Chamomile & Ceramide for soothing your eyes
Get your hands on it exclusively on @MyNykaa on 22.10.2019 👈🏼🌟 💃🏻 @kaybykatrina
#CrueltyFree #MakeupThatKares #KayByKatrina #KayXNykaa
@zoieakhtar the genius that you u are…..You put my emotions and thoughts about Kay beauty into words ……. #ItsKayToBeYou .
Thank you so so much for all our Sunday lunches, conversations and for writing the perfect words for what Kay Beauty stands for . ❤️❤️ 📝 (p.s . U gotta love @ankurtewari rocking out in the background)
@kaybykatrina @mynykaa
#ItsKayToBeYou #KayByKatrina #KayXNykaa #MakeupThatKares
It’s been a really amazing experience creating something special for you with my incredible partners @mynykaa who have shared my passion for creating this brand. “You’ll see my love for minimal and clean packaging in Kay Beauty products. Each product is housed in a K monogram”
We have handpicked Chamomile & Marula Oil that hydrate your lips! #MakeupThatKares
Rich Matte Finish, Luxurious Hydration, Intense colour & Ultra Long-wearing!
Introducing the MATTEinee Lip Crayons by @KayByKatrina in 24 shades to unleash your creativity!
Exclusively available on @mynykaa on 22.10.2019
#CrueltyFree #MakeupThatKares #KayByKatrina #KayXNykaa
💋 💄
Our range of Matte Action Lip Pencils by @KayByKatrina in 12 flattering shades for all lip tones.! 💋
Precise, Pigmented, Matte & Long-wearing to perfect the shape of your lips and enriched with lip-loving Chamomile & Marula Oil for intense hydration as makeup should care for you.
Exclusively available on @mynykaa on 22.10.2019
#CrueltyFree #MakeupThatKares #KayByKatrina #KayXNykaa
PRE-ORDER! You can now shop for Kay Beauty on Nykaa.com!
(Link in bio)
@kaybykatrina @mynykaa
#KayByKatrina #KayXNykaa #MakeupThatKares
