Vickie Howell

Vickie Howell Instagram – Dear YarnYAY! Community & Supporters,⁣
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It’s with all of the feels, and a deep breath, that I announce that month’s will be the last monthly box, as we begin the process of closing YarnYAY! by Vickie Howell.⁣
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Five and a half years ago, this business essentially fell into my lap. I was just wrapping a tour promoting the launch of The Knit Show, and in the middle of writing my 13th book, The Knit Vibe when an executive from CrateJoy approached me about co-founding a subscription box for knitters. The arm of their company that ran subscription box businesses with creators and entrepreneurs who already had a following would handle the capital, fulfillment, customer service and sourcing. I would be in charge of project design, pattern writing, product curation, marketing, media content, and anything else creative. I had longtime been wanting to add a retail aspect to my overall offerings, but with a very full plate hadn’t yet figured out a viable, responsible way to do that. This seemed ideal. ⁣
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(Continue reading in comments) | Posted on 07/Dec/2023 01:20:55