Damini Tripathi

Damini Tripathi Instagram – Do you use your device in Dark mode or light Mode ? 👀

Nowadays a lot of Facebook advertisers are using this strategy, they are optimising their ad creatives for both light and dark mode of our phones.

Reason: If you create an image ad with just a single mode in mind, it might not be that effective in other mode.

And a research conducted by Wahl Media Suggests that nowadays 80% people are using their devices in Dark Mode

Pro tip: Make sure to test same Ad optimised for both Modes to understand what gives you better results, This specifically works better for image ads

#facebookads #facebookadstips #metaads #strategies #smallbusiness #digitalmarketing #ecommerce #businesstips | Posted on 25/Jan/2025 19:21:49

Damini Tripathi
Damini Tripathi